100 YEARS YOUNG

Children’s Health

In 2013, Children's Medical Center in Dallas (now Children's Health) celebrated its centennial anniversary. From its humble beginnings as a "Baby Camp" on the lawn of Old Parkland to its current status as one of the premier children's hospitals in the world, Children's has a rich history filled with inspiring stories from doctors, nurses, volunteers, and of course, children.

We partnered with Children's to help them produce a 200-page coffee table book to give to donors at their centennial gala. Working closely with their historians and archivists, we spent months pouring over thousands of images and culling down stories. The result is a beautifully bound book that is much more than a history. Rather, it is a testament to all those over the past century who have dedicated their lives to "thinking small."

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In addition to designing the book, we collaborated with Children’s on a video that was first shown at their centennial gala and then later used in an exhibit space. “A letter to Nurse Smith” gives nurses, doctors, volunteers and patients today the opportunity to thank the founder of the hospital, Nurse May Smith, and let her know just how far Children’s has come in the last hundred years.

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Case Studies

Old Parkland Fat Straws Wyffels Hybrids Raising Cane’s Chicken Fingers Ranger Creek Brewery & Distillery Communities Foundation of Texas Brain Performance Institute SĒR STEAK + SPIRITS Global Power Children’s Health Pin Point Heritage Museum Fusion Packaging Raising Cane’s Support Office Freddy’s Frozen Custard & Steakburgers Emily Owens Design Group Logo Design FUN STUFF